From Website Audit to UX: How we transformed an e-commerce store’s customer experience & conversions.
Kerala Ayurveda, an e-commerce store offering ayurvedic products for healing and wellness, reached out to us for a redesign and revamp of their website for the US market. The main goal of this project was to enhance the user ex...
What Is A Marketing Audit And Why It’s The Secret To Fine-tuning Your Marketing Strategy
In website governance, a content audit is the process of evaluating content elements and information assets on some part or all of a website…
How To Do A Digital Audit In 2021 That Leads To An Actionable Plan And Impactful Results
Before you can effectively conduct a digital audit, there are three things you need to determine: what it is, why you need one, and who is responsible for conducting it. Once you’ve determined the answers to those questions, yo...
Why Web Content Audits Are The Secret Sauce To Content Marketing
In website governance, a content audit is the process of evaluating content elements and information assets on some part or all of a website - Wikipedia
Simple Ways To Do A Great SEO Site Audit
You’ve heard the word, you don’t know what it really is, but everyone does it. Before you hire the next door neighbor to do your SEO or invest in online advertising, you should consider reading up on what SEO is and how i...
Why Information Architecture Audit For Your Site Is Important?
Information architecture deals with structurally organising your website content so as to help visitors complete their tasks easily and efficiently. A website is said to have poor information architecture if the visitor cannot ...